"Join 'The Allergy Book Challenge'! The Allergy Book Challenge is FaceBook Fan Page created by The Itchy Kids Club to influence our local public, school, and hospital libraries to include books about food and environmental allergies, asthma, and eczema (A.K.A., 'The 3 A's' - Allergies, Asthma, Atopic Dermatitis), which often go hand in hand. Our goal is to stop the ignorance and misunderstanding of these ailments/diseases, and for our 'itchy kids' to feel comfortable in their own skin! If you have an extra book on the subject, donate it! If you're on the PTA, suggest it! If you're an 'itchy mom' on a mission, put together a fundraiser to buy them for the library of your choice, and TELL US ALL ABOUT IT so others may follow in your footsteps!"